Successful fabric designers or sellers who want to print their own fabrics require a well-rounded curriculum covering a wide range of needs in business and logistics.
This General Workshop is designed for creatives who would like to produce and sell fabric by the meter, to ensure they have a good understanding of areas such as print processes, production, quality, fulfilment and logistics supply.
For anyone wanting to onboard Nerida's DIY Print-On-Demand Service this workshop is compulsory as you need to appreciate and understand the basic principles and processes of running a manufacturing or on-demand business. Even if you have extensive experience, this course will close any gaps in the processes that may be unique to Nerida's Vendors.
Allow 1.5-2 Hours for this live presentation and there will be opportunity to ask questions and provide answers throughout the session. All registered participants may watch the session on recording if required.
The topics include but are not exclusive to:
Introduction to Fabric Printing:
- Commercial Print Methods
- Basics in Fabric Printing Terminology
- Market Trends and Opportunities
Substrates
- Fabric Construction Basics
- Substrates and Applicable Uses
- Substrates and Colour Vibrancy
- Setting Customer Expectations
Business Models
- Small Batch
- On-Demand
- Margins and Profit Expectations
Preparing your designs
- Providing print ready artwork
- Managing SKU numbers and Google Sheets
- Colour
- Sampling
- Packaging for POD
Your Website
- E-commerce Platforms and Integration
- Preparing your website for on-Demand sales
Marketing
- Marketing Inventory vs Print on Demand Product
- Facebook and Google Ads - A New opportunity with POD
- Affiliate Marketing Opportunities
- Launching collections with POD
- Fulfilment & Logistics
- From order to delivery - The product flow
- QA and product quality
- API's
- Know what you need
- Fulfillment and Write-back
Legal
Intellectual Property:
- Trademarks and copyrights
- Protecting your designs
Sustainability
- Transparency
- Certifications
- Closed-Loop
Nerida's DIY Print on Demand
- The System explained
- How to Onboard
- Managing Quality and Vendor Communication